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Have you been on a time crunch to create social media content? Have you been on a time crunch to create social media content? Most of us have and it’s a stressful position to be in. Creating content in the moment it needs to be published is less than ideal for more reasons than you…

Fun is not something typically associated with writing a cover letter. However, with a few tweaks, writing one doesn’t have to be a burden. Fun is not something typically associated with writing a cover letter. However, with a few tweaks, writing one doesn’t have to be a burden. The cover letter examples below demonstrate that…

So, you’ve finally got your foot in the door at your dream company. You’ve submitted the perfect resume and made a lasting impression during the phone screen. All there’s left to do now is to win over the hiring manager in the face-to-face interview. So, you’ve finally got your foot in the door at your…

Artificial intelligence will change how businesses operate. At this point, that statement won’t surprise you. Artificial intelligence will change how businesses operate. At this point, that statement won’t surprise you. In fact, AI’s impact on the workplace is already happening. 62% of business leaders have already invested in AI and automation tools for their employees,…

If you’ve been on social media lately, you know shopping has taken center stage on most platforms. If you’ve been on social media lately, you know shopping has taken center stage on most platforms. But, social commerce is a controversial topic — some people love it, others are exhausted by product placements everywhere. And, in…

Your business is getting by just fine – but still, the questions remain: Could you be selling more? Is there an opportunity to increase market share? Is there any way you could further your product diversification efforts? Your business is getting by just fine – but still, the questions remain: Could you be selling more?…

Often, social media and SEO conversations happen separately. Often, social media and SEO conversations happen separately. Social media is meant for building relationships and engaging with your audience, while SEO seems more scientific, with specific keyword analyses to attract as many eyes as possible. However, these two facets of inbound marketing can work together to…

  Have you ever been hypnotized by social media? According to our recent Consumer Trends survey, users spend an average of three hours a day scrolling through their social feeds.   Have you ever been hypnotized by social media? According to our recent Consumer Trends survey, users spend an average of three hours a day…

In 2023, having the right data can make or break your brand. But, for good reason, consumer data is harder than ever to get. In 2023, having the right data can make or break your brand. But, for good reason, consumer data is harder than ever to get. As data privacy regulations continue to tighten…

There’s no one-size-fits-all solution for calls-to-action (CTAs), especially when you have multiple audiences perusing your website at any given time.  There’s no one-size-fits-all solution for calls-to-action (CTAs), especially when you have multiple audiences perusing your website at any given time.  Visitors, leads, customers, and promoters are likely to visit your site, so you’ll need several…